Having owned and run dozens of online companies (even prior to Google existing), plus having coached hundreds of thousands of businesses on their digital marketing strategies, there are a few conversion areas that most business owners fail to understand online. In this Podcast, Kane Minkus, founder of Industry Rockstar, takes you through five critical concepts that will immediately change your ability to convert and cause action online (and offline for that matter!). Warning: Learning these techniques will make you dangerously effective! Please use responsibly!